Google may be forced to make major changes in the way that people use its search engine in the UK. Google may have to change the way its search engine works in the UK, including potentially offering users the option to choose rival search services, as part of new regulation from the UK's competition authority. In a decision handed down on Friday, the Competition and Markets Authority (CMA) has designated Google Search with Strategic Market Status (SMS)--a qualifier given to companies that are considered to have "substantial and entrenched market power"--which would allow the regulator to wield more power over it. This decision follows a 10-month investigation into Google, and it is the first time that these powers, which come under the UK's new Digital Markets, Competition and Consumers Act, have been used to target a major tech company. Google's SMS will last up to five years under this legislation.

The problem in the future is that it will take too long. Back in 2006, Java founder and lead designer James Gosling declares, "The cell phone is tomorrow's desktop." Despite the proliferation of mobile phones, vendors shipped 71.6 million desktops and laptops in the last quarter. I wish they didn't exist. Last week I had to take a vacation because of an unscheduled time spent repairing my neighbor's virus-laden Windows laptop. I can't wait for Gossling to answer correctly, but that day hasn't come yet.

Forbes Technology Council highlight eight industries that will benefit most from artificial intelligence. Consumer behavior can be studied and learned by artificial intelligence, thereby improving upon the production of consumer products for the internet of things industry. When deployed in homes and cars, this intelligence can learn more about humans and how they think and act, thereby helping the IoT devices' response. There is definitely a need to improve the sales process, and if artificial intelligence can examine online behavior or profiles accurately to identify potential opportunities, then companies like mine would sign up for such services immediately. However, AIs process mounds of data in seconds, helping to expedite and personalize the decisions that assistants make on behalf of their clients.

Artificial intelligence is not something unknown today as it used to be, but its impact is still under-estimated. Frankly speaking, I was also doubtful about the massive disruptions led by machine learning and artificial super intelligence, but when we hired AI team for IQVIS, the interaction changed my perspective. My early assessment was that AI will be something (truly disruptive) by 2025 but the progress in certain industries indicates otherwise. There are studies that declare artificial intelligence is probably the single biggest disruptive technology we have seen since the Industrial Revolution. Despite disbelief and confusion by many circles, the reality is that AI is set to change how we engage with the world around us.

The tech revolution is coming to advertising. Chatbots are replacing humans, big data threatens our privacy, and the blockchain is linking it all together. In our series on tech and advertising, we're taking a look at how the industry is being reshaped. Soon, advanced computers won't just be driving you to work, they'll be selling you stuff as well. We can already see this in the form of chatbots.

Companies handle a great deal of information every day, which can make it difficult to tease out trends or watch for sales opportunities. Artificial intelligence (AI) improvements are reducing that strain by automating data analysis, which can reduce costs as well as the time required to make decisions. Recent AI technology developments mean that firms now have a chance to take advantage of stronger analysis automation in fields like shipping, travel, health care and even transportation. Below, executives from Forbes Technology Council highlight eight industries that will benefit most from artificial intelligence. Technicians analyze data following the trial of an autonomous self-driving vehicle.